101 Content Marketing Tips
Personal, Powerful, & Profitable Content Marketing 101 Tips, Strategies, and Ideas to Help You Grow Your Business with Content
As you probably know, content marketing continues to be the single most powerful tool business owners have. It is the driving force that’s used to reach and connect with your audience, without a lot of expense or technical know-how required.
Over the past few years, we’ve helped our clients use the power of content to:
- • Attract search engines
- • Establish themselves as a credible source of information
- • Enhance their reputation as an authority
- • Motivate people to like them…and buy their products
- • Inspire clicks, purchases, and shares
- • Educates and inform
- • Entertain
- • Prompt people to link to their content – thus broadening awareness and exposure.
Download the guide to discover 101 tips, strategies and ideas to help you create a personal, powerful, and profitable content marketing strategy.
Make This Your Year to Publish! Book Planning Workbook & Checklist
Publishing a book helps:
- Brand your business
- Boost your credibility and authority
- Provide value to your audience
- Increase profits
- Broaden your reach
And much more!
Your book can also serve as the source and foundation for future content pieces including social media posts, blog content, articles, and emails.
Writing a book – heck just coming up with an idea for a book – can be a significant challenge for many online business owners. That’s why we’ve created this workbook and checklist for you!
The book planning workbook is an actionable item, meaning you’ll want to set time aside to work through it thoughtfully. When you’re finished, you’ll have a solid book plan, including a title for your book. Use the checklist and you’ll be sure that everything necessary to write and publish is completed, and done on time.
27 Ways to Write with More Confidence - A Guide for Internet Marketers
As we’ve said before and you probably know, content is the single most powerful tool business owners have.
It brands you, drives traffic, motivates purchases, and so much more. Yet it’s not always easy to create your content. Writing can be a tremendous challenge for many online business owners. Of course, it has to be done. A business cannot exist without content.
Over the past few years, we’ve heard from a lot of online marketers who want help with their content. In many cases they simply lacked confidence. “I’m not a writer,” they’d say. We firmly believe that if you have the desire to write and improve, you can become a great writer.
Of course not everyone wants to be a writer. In fact many of our customers prefer to focus 100% of their attention on planning, marketing and growing their business. They hire us to manage the writing aspects of their businesses.
But what if you want to do the writing yourself and lack the confidence to really dig in?
This guide will help you find the motivation and the courage to write your own content and copy.
Free Report Promotion Checklist
Free reports are a great way to grow and expand your business. The great thing about them is that there is so much you can do with free reports and this checklist gives you plenty of ideas to maximize your marketing.
50 Things to Blog About
It’s one of the most challenging things about blogging – getting started. If you ever get stumped on what to write about, here are 50 ideas to help get the creative juices flowing.
Email Marketing Success Checklist
Email is one of the most powerful marketing tools you can have. This checklist will help ensure you have all your bases covered for a successful email marketing campaign.
List Building Checklist
List building is all about traffic and having compelling offers in place. Set yourself up right on your website (see our email success checklist) and then drive traffic with this handy checklist
PLR…Private Label Rights Content can be an online business lifesaver. Whether it’s articles, reports, ebooks, recipes, how-to’s or reviews, there is a ton of PLR content you can easily purchase and use for your own business. This blueprint gives you plenty of ideas of what you can do with your content, how to make it your own and how to find quality and credible sources of PLR content.
Sell More With Words Blueprint
Copywriting is a skill that develops over time and there is always plenty to learn about what works, what doesn’t and how to put it together. This blueprint is not a comprehensive copywriting course, but rather a handy quick-reference guide to make adding a little oomph to your copy quick, easy and painless.
Each section gives you some practical suggestions, wording or other helpful guidance for your sales pages, articles, catalog descriptions and more. Whenever you get stuck, just pull this handy guide out for easy-to-apply suggestions.
Subject Line Swipe File
The subject line is a crucial part of your email campaign. If your subject line doesn’t capture interest or curiosity, your email doesn’t get opened. And if nobody opens your email, we don’t have to tell you what happens then.
Headline Swipe File
The headline is a crucial part of your content writing process. If your headline doesn’t capture interest or curiosity immediately, your content won’t be read. And if nobody reads your content, we don’t have to tell you what happens then.
If you’re ever at a loss for headline ideas, keep this blueprint handy at all times. Whether you’re looking for a starting point for your articles, blog posts, emails or even sales pages, this will make it easier to get there.
How You Start Things Out Is Crucial:
Headlines Matter Think about how your prospects and customers receive your messages. The headline (or title, subject line, etc.) is the first thing they see and what inspires them to read more, click through, open up…in other words…take action. You have just a few seconds to make an impression, so you’ve got to get it right.
This blueprint provides you with the framework you need to write effective headlines for your marketing content.
Monthly Content Planning Worksheet
This worksheet is designed to help you develop your monthly content strategy. It’s designed to help you make each piece of content you create work hard for you. Combine this worksheet with the corresponding checklist and mind map and you’ll have a comprehensive monthly content plan. A plan that you can create each month that is designed to grow your business.
Monthly Content Plan Checklist
Use this handy checklist to help make sure you don’t forget or miss anything when creating your monthly content plan.
Monthly Content Planning Mindmap
If linear thinking isn’t for you, and it may not be as many entrepreneurs are creative and often abstract thinkers, then a mindmap may be the missing tool in your content planning system.
Blog Planning and Content Building Templates
We all know content makes the web go ‘round and a blog is a great platform for delivering content and growing traffic. But setting up a blog is only part of the battle. You still have to fill it with useful content on an ongoing basis. That’s what this template package is all about…getting your blog filled with quality content.
Brand and Monetize Your Content Templates
Every week you write, post, and share content. From blog posts to tweets, from reports and downloads to email messages, you’re communicating with your audience, leads, and customers. You’re sharing a message.
If that message is consistent, then people start to develop trust and expectations. They learn who you are and what you are able to provide them. If your message is inconsistent, then your audience is left confused and unsure of who you are and where you stand. This confusion generally leads to them leaving your fold, or never entering it in the first place.
If you want to attract customers and keep them, your message has to be consistent from message to message and across your content channels. In short, you have to have a brand and that brand has to be communicated clearly and effectively in every piece of content that you share.